In this episode, Leo Tumwattana (Sorted) talks about the concept of hyperscheduling and his journey to his first 1.5 million app downloads. Leo also talks about seeing his users as influencers, building an app that people love, and using a fair pricing model to retain users.
In this episode, Robin Vander Heyden (ManyRequests) talks about building a community as a distribution channel early in the life of your startup. Robin also talks about building relevant content at every step of the marketing funnel, leveraging pre-sales to validate his ideas, and building multiple customer channels to generate micro-conversions.
Yeap Ming Feng is the Head of Growth at Seedly, Singapore’s largest personal finance community. Ming Feng has been instrumental at helping Seedly grow to its current size. The company currently attracts more than 1.1 million visitors to its platform every month up from 600,000 just a year ago. The company initially started with its community strategy to support growth of its mobile app. However, the content the company generates has undoubtedly solved huge pain points amongst Singaporeans who are looking to educate themselves with personal finance knowledge.