Growth Multiplier
The pursuit of growth is never-ending for any business – from a small startup all the way to a large global corporation. The Growth Multiplier podcast examines pathways, strategies, and hacks companies have explored and tested in their efforts to scale up their businesses.
In each episode, host Ricky Willianto – co-founder of Ravenry – speaks with CEO’s, growth hackers, product managers, and marketers all around Asia to find nuggets of wisdom and insights from their journey multiplying growth. Ricky and his guests discuss viral marketing, community building, pricing strategies, channel development, and also company culture and people.
Growth Multiplier explores not only replicable successes, but also phenomenal failures that we all can learn from.
Episode list
Turning your early adopters into brand ambassadors with Allan Teng (Workato)
In this episode, Irzan Raditya talks about how he’s built Kata.ai into a leading B2B SaaS Startup in Indonesia. He talks about the importance of being laser focused on your vision, why he favors collaboration over competition in a market that relies on personal relationship, and why he thinks distribution trumps product market fit.
Growing iVS by 500% in 1 year with Milan Reinartz
In this episode, Irzan Raditya talks about how he’s built Kata.ai into a leading B2B SaaS Startup in Indonesia. He talks about the importance of being laser focused on your vision, why he favors collaboration over competition in a market that relies on personal relationship, and why he thinks distribution trumps product market fit.
Turning a lifelong habit and passion into a business with Jamie Lee (The Kind Friend)
In this episode, Irzan Raditya talks about how he’s built Kata.ai into a leading B2B SaaS Startup in Indonesia. He talks about the importance of being laser focused on your vision, why he favors collaboration over competition in a market that relies on personal relationship, and why he thinks distribution trumps product market fit.
Building a B2B SaaS startup in Indonesia with Irzan Raditya (Kata.ai)
In this episode, Irzan Raditya talks about how he’s built Kata.ai into a leading B2B SaaS Startup in Indonesia. He talks about the importance of being laser focused on your vision, why he favors collaboration over competition in a market that relies on personal relationship, and why he thinks distribution trumps product market fit.
Growth strategies in Asia with David Fallarme (HubSpot)
In this episode, David Fallarme talks about how he’s built HubSpot’s marketing strategy for a fragmented market such as Asia. He also talks about why it is important to put customer first, his view on personal branding, and the strategies and tools he uses for his personal growth.
Finding growth using adjacency strategy with Junwen Lee (CardUp)
In this episode, Junwen talks about how to use adjacency strategy as a way to find new growth opportunities. He also talks about the importance of using context to position your products, coupling early adopter engagement with referral strategy, and leveraging corporate partners to open up new channels.
